In this episode we discuss:
  • The three types of Company DNA types.
  • How to discover your brand’s DNA.
  • Surprising truths some brands discover when they unlock their brand DNA.
  • How to bring a clients to tears, and make them pay for it.

Resources Mentioned

Andy Cunningham – Get to Aha! – https://www.cunninghamcollective.com/get-to-aha

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