Did you know that smart marketing decisions during a downturn can change your business forever?
During the Great Depression, Kellogg’s dominated the market with one bold move: they doubled down on their marketing budget when others were cutting back.
But how can small businesses with limited budgets thrive during a recession?
In this episode of the Brandwidth® podcast, Dean and Sam explore innovative strategies for creating demand, even when the market is slow. Tune in to find out how to generate demand and outpace your competitors!
#branding #marketing #demand #business #clients #ecomomicdownturnmarketing #brandbuildingstrategies #generatingdemand
| Timestamp | Summary |
|---|---|
| 0:26 | Exploring a Familiar Topic with a New Twist |
| 1:24 | Investing in Brand Versus Generating Demand During Economic Downturns |
| 4:09 | Balancing Brand Building and Demand Generation in Advertising |
| 10:05 | Marketing Strategies During Economic Downturns and Consumer Behavior Shifts |
| 17:31 | Strategies for Generating Demand in a Price-Sensitive Market |
| 24:03 | Engage, Subscribe, and Share Your Thoughts on Our Content |